Pixelverse, an NFT and gaming platform on The Open Network (TON), launched its native token, PIXFI, on July 18. Along with the PIXFI TGE, Pixelverse also announced an airdrop campaign on their official X and Telegram communities to reward early adopters of the game.

• PixelTap and Dashboard users as of July 18 will receive NFTs based on their engagement levels, according to their announcement on X.

• Rewards range from Common to Legendary NFTs based on player levels.

• Rewards are based on bot count, levels, and completed quests.

PixelTap players active until July 18 will receive NFTs based on their engagement levels, which they can claim on July 25. Following the airdrop announcement by Pixelverse developers, the PIXFI token traded up almost 50% in the first hours after listing and approached approximately $200 million in fully-diluted market capitalization before pulling back later in the day, according to CoinMarketCap.

Pixelverse is the project behind the hit Telegram game PixelTap, a cyberpunk-themed minigame that attracted 50 million new users in June alone. It resides on TON, a layer-1 blockchain originally developed by the team behind the Telegram messaging app and now managed by the TON Foundation.

$PIXFI is now listed on several centralized exchanges, including Bybit, HTX, Gate, Bitget, and MEXC. Pixelverse will airdrop 10% of PIXFI’s total supply to holders of its Rare, Epic, and Legendary NFT collections. The project will distribute another 20% of its tokens to Pixelverse and Pixelchain users over time.

To incentivize early participation, Pixelverse will distribute unique NFTs to all PixelTap and Dashboard users registered before July 18, 00:00 UTC. Starting July 25 at 12:00 UTC, users will have one week to claim their exclusive NFTs. These NFTs act as keys to unlocking various tiers of the airdrop, with rarity determining the amount of PIXFI tokens received. Additionally, completing tasks within the Pixelverse ecosystem further boosts rewards.

The airdrop was designed to avoid the sharp selloffs that often follow free token distributions. Airdropped tokens are automatically “staked” for additional rewards, and immediate withdrawal of the tokens comes with a 90% penalty.

PixelTap, along with other Web3 gaming hits such as Hamster Kombat, pioneered the “Tap-to-Earn” social gaming phenomenon, which rewards players for regular engagements. Gamers adopt in-game characters modeled after iconic memes, such as Doge from the Dogecoin memecoin, that wage upwards of 10 million battles daily.

$PIXFI Airdrop Allocation

• 10% of PIXFI: Allocated today (at TGE) to holders of Rare, Epic, and Legendary NFTs.

• 20% of PIXFI: Distributed over time to Pixelverse and Pixelchain users.

How to Claim PIXFI Tokens

• Gas-free Claiming: Tokens can be claimed via the dashboard and PixelTap mini app.

• Auto-staking: For additional rewards.

Pixelverse Staking Mechanism

• Immediate Withdrawal: Grants only 10% of the total airdrop.

• Remaining 90%: Recycled into the Community Incentives Pool to reward the Pixelverse community.

Read more: Pixelverse (PixelTap) Airdrop: Everything You Need to Know

The web3 gaming platform, Pixelverse, is shaking things up with its plans to airdrop 30% of PIXFI tokens to its early players. The company, boasting over 75 million players through its popular PixelTap Telegram mini-app, aims to redefine airdrops by rewarding community members.

To discourage short-term speculation and ensure long-term commitment, Pixelverse employs a unique vesting mechanism. Users who claim their airdrop tokens can immediately withdraw only 10%. However, withdrawing the remaining 90% requires continued participation within the Pixelverse ecosystem through gameplay and Pixelchain interaction.

This approach mirrors the “battle pass” system in traditional web2 games, rewarding active users with progressively more tokens. The more users utilize Pixelverse products, the more they will be able to withdraw PIXFI tokens.

Pixelverse’s airdrop signifies a significant shift in the web3 landscape. By focusing on rewarding genuine users and long-term engagement, the studio aims to foster a healthy and sustainable community around its PIXFI token and Pixelchain network.

Pixelverse also revealed its plans to continue building in the TON ecosystem, which is closely aligned with the Telegram messaging app. Following the launch of PIXFI and the upcoming airdrop plans, Pixelverse plans to deploy a dedicated layer-2 scaling network on top of TON with Ethereum Virtual Machine (EVM) compatibility, called Pixelchain.

The Pixelchain testnet is set to launch next week, with Pixelverse describing it as the first EVM chain to launch on TON. Pixelchain will be used to power games and apps built under the Pixelverse brand.

Pixelverse is taking a unique approach to airdrop distribution, focusing on rewarding true community members while preventing bot activity. With a unique staking mechanism and plans for expansion, Pixelverse aims to make a significant impact on the web3 gaming landscape. However, as with any new initiative, there are inherent risks involved. Participants should stay informed and carefully consider these risks while engaging with Pixelverse’s offerings.