Dear KuCoin Users,
From 17:00-18:00 on Thursday, May 28, 2020 (UTC+8), in the KuCoin Official AMA Telegram Group, we will be holding a KuCoin AMA (Ask-Me-Anything) session with WOM Protocol (WOM).
Our honored guest for the AMA:
Melanie Mohr, Founder & CEO
Melanie Mohr is a Berlin-based entrepreneur with 20 years’ experience in media, marketing and mobile applications. In 2016, she founded YEAY - a product recommendation app for Generation Z. In 2018, she became the founder and CEO of WOM Protocol, the blockchain company helping brands tap into peer-to-peer recommendations.
Jeremy Lindström, Head of Operations
Jeremy Lindström is a tech entrepreneur helping startups develop business plans and market entry strategies. He also has a strong digital marketing background, having worked for marketing agencies and in-house for brands such as L'Oreal UK. Jeremy has an MBA from the University of Oxford.
Introduction to WOM Protocol:
Launched at the beginning of 2018 by a team based in Berlin and Malta (now Singapore), the WOM Protocol is a martech solution that tackles current issues the marketing and advertising industry is facing.
Brands and advertisers compete against each other for consumers’ increasingly-limited attention using over-saturated advertising mediums. Ad-blockers, skepticism concerning “authentic” influencer brand promotions, and banner-blindness mean much of advertisers’ budgets are wasted on ineffective strategies.
The WOM Protocol, together with the WOM Token, is a martech solution that enables brands to access genuine word-of-mouth recommendations. The WOM Protocol provides a way to reward creators for their product-referring content without compromising consumer trust in the content and its creators. The WOM Protocol will become the main marketing channel for brands, targeting the $237 billion annual digital marketing spend, and the main revenue stream for content platforms.
The WOM Protocol is scaling an entire ecosystem enabling monetization of word-of-mouth recommendations for brands, creators, and publishers. The WOM Protocol is live and being tested with more than 900 brands--including Adidas--and platforms with a network of hundreds of thousands of creators and authenticators.
Giveaway Section:
14,000 WOM will be presented to users as red envelope giveaways during or after the AMA session (including random and lucky red envelopes)!
Official Website: https://womprotocol.io
Whitepaper: Click to View
KuCoin Official AMA Telegram Group: https://t.me/kucoin_AMA
Thanks for your support!
The KuCoin Team