KuCoin Media Kit
Company Profile
Founded in 2017, KuCoin is one of the pioneering and most globally recognized technology platforms supporting digital economies, built on a robust foundation of cutting-edge blockchain infrastructure, liquidity solutions, and an exceptional user experience.
As a user-oriented platform with a focus on inclusiveness and community engagement, KuCoin offers over 900 digital assets across Spot trading, Margin trading, P2P Fiat trading, Futures trading, and Staking to its 38 million users in more than 200 countries and regions.
In 2022, KuCoin raised over $150 million in investments through a pre-Series B round, bringing total investments to $170 million with Round A combined, at a total valuation of $10 billion.
KuCoin has garnered accolades such as "Best Crypto Apps & Exchanges" by Forbes and has been recognized among the "Top 50 Global Unicorns" by Hurun in 2024. These recognitions reflect its commitment to user-centric principles and core values, which include integrity, accountability, collaboration, and a relentless pursuit of excellence.
Industry Recognition
- Forbes Advisor named KuCoin as one of the Best Crypto Exchanges for 2024.
- Finder's recognized KuCoin as highly commended crypto exchange in Finder's 2023 Global Cryptocurrency Trading Platform Awards.
- Securities.io has awarded KuCoin as 5 Best Cryptocurrency Exchanges
- Data Wallet names KuCoin as one of the Best Cypto Exchanges
- The Ascent named KuCoin as the Best Altcoin Exchanges 2023 and the Best Crypto Exchanges and Apps for Enthusiasts 2022.
- Fintech Magazine ranks KuCoin as #41 among the list of Top 100 Companies in Fintech in 2023.
- Hurun named KuCoin as a top 50 company in the 2023 Hurun Global Unicorn List.
- CoinMarketCap ranked KuCoin as the 7th largest exchange in terms of overall performance.
- Coingecko ranked KuCoin as the 6th largest exchange in terms of overall performance.
- TokenInsight report shows that among all crypto exchanges, KuCoin has the most globalized user base wherein 70% of its users come from Europe, the Middle East & Africa, and SEA.
KuCoin Spot
KuCoin allows users to buy and sell a wide variety of crypto instantly on its spot market.
- Over 900 supported cryptocurrencies and 1,200+ trading pairs
- Advanced trading interface with charting tools by Trading View
- Support up to 1 million transactions per sec without overload
- Highest daily volume of $10 billion with a bid-ask spread of 0.001%
KuCoin Futures
KuCoin Futures provides leveraged trading options, allowing users to speculate on the price movements of crypto without owning the underlying asset.
- Up to 100x leverage for experienced traders.
- Competitive Fee Schedule: The best exchange to progress the VIP tier. Fee rate as low as -0.008%. Get rebates for providing liquidity
- Timely Listing of New Trading Pairs: Over 300+ markets supported perpetual contracts. The fast listing process allows users to take advantage of more trading opportunities as they arise.
- Peak Performance: Futures 2.0, Lower latency and higher throughput.
- Industry-leading Product Solutions: Seamless tracking of up to 6 major exchanges to prevent from price variance during volatile trading session.
- Cutting-Edge Cross Margin Mode: Unleash the capital for maximum efficiency.
- Top-notch Copy Trading: Fully user-governed features with effortlessly boost returns
KuCoin Margin
KuCoin’s margin trading platform enables users to borrow funds and trade with leverage, amplifying both potential profits and risks.
- Up to 10x leverage on supported trading pairs. Margin trading that supports cryptos such as BTC, ETH, and KCS.
- Excellent Trading Experience: Close-all button under cross margin mode, multiple automatic modes, clear display of interest rates and order information and currency/trading pair switch feature, optimizing margin trading experience.
- Margin API Pro Account: Empower high-frequency margin trading with borrowing and repaying features through API, enabling fast order execution and reduced trading latency.
- Margin Trading Data Dashboard: Supports viewing of margin trading data, including margin loan rates, comprehensive risk limits for margin positions, individual risk limits for isolated margin positions, and index prices with relevant components.
- Optimized User Experience: Support viewing the transferable amount and net assets. Margin loan order confirmation, displaying the total order amount and estimated fees. Support for more advanced order types.
- Enhanced Options Trading: This European-style options feature allows users to close positions at any time prior, providing greater flexibility and control over their strategies; new SOL options product trading added.
- Margin account profit and loss statistics: The margin account profit and loss statistics function is online, showing changes in account asset trends, profit and loss amount information.
A suite of passive income products tailored for crypto holders:
- High Yield: Pioneering staking platform that helps boost your earnings through staking profits
- Multiple Staking Choices & KCS Staking: Choose from a variety of products, including BTC, ETH, USDC and USDT. Users can participate in KCS staking to earn high profits and enjoy benefits such as VIP entitlements, transaction fee discount
- Crypto Lending 2.0: Support lending of 200+ crypto to earn interest and meet the borrowing needs of margin trading. APYs refreshed every hour to avoid liquidation.
- Structured Products: Diverse range of innovative financial tools to assist users in earning profits from the derivatives market. Users can select structured products based on their own risk tolerance to enjoy higher annualized returns.
- Auto Earn: Swiftly subscribe to Flexible Savings products, helping users efficiently shift idle funds for safe and stable asset growth
- Smart Earn: Help users quickly find the right products to earn more coins, with tailored recommendations based on users' preferences and risk level
KuCoin Trading Bot
Automate your trading strategies to save time and potentially maximize profits.
- Trade 24/7: Reduce Repetitive Work, Powerful, AI-powered trading bot to help you save time, trade 24/7 and ensure consistent profits. Copy repetitive tasks to help you easily execute trades
- Easy Profit With Ready-made Strategies: Use expert trading bots with 12 trading strategies to help you earn profits with one click in different market conditions
- AI-Powered: Various Spot and Futures AI trading strategies, using AI engine to swiftly capture market trends and adjust strategies to earn profits
- High Yield: The margin grid strategy combines spot grid and margin trading to enable higher returns. The Futures Martingale strategy allows investors to go long or short, buy dips, or profit from potential market reversals, and use leverage to make big gains with little.
- Security: User’s account is protected by industry-leading security protocols
KuCoin Spotlight
KuCoin Spotlight is a unique token launchpad platform by KuCoin that gives investors the access to the early-stage crypto projects before they are open to the spot market. It's an opportunity to buy new tokens before they hit the secondary market. With KuCoin being a top altcoin exchange, Spotlight offers a curated selection of high-potential projects, ensuring quality through a rigorous selection process.
KuCoin Token-KCS
KuCoin’s native token, offering multiple benefits for its holders.
- Reduced trading fees when paying with KCS.
- Staking rewards through the KCS Bonus program, offering a share of KuCoin’s revenue.
- Governance rights to vote on platform updates and decisions.
- Utility in various KuCoin products and ecosystems.
Fiat Service
KuCoin simplifies fiat-to-crypto conversions through its diverse payment channels.
- Buy crypto instantly using Visa, MasterCard, or Apple Pay.
- Integration with third-party providers like Simplex, Banxa.
- Purchase crypto with 60+ fiat currencies via 200+ payment methods including P2P, debit and credit card, bank transfer and SEPA
- Competitive exchange rates and low fees.
KuCoin P2P Marketplace
A marketplace that allows users to buy and sell crypto directly with other individuals using fiat currencies.
- Zero fees for P2P transactions.
- Multiple payment options, including bank transfers, UPI, and e-wallets.
- Fiat-to-crypto conversions for major currencies like USD, EUR, and INR.
- Escrow protection ensures safe transactions.
KuCard
- Instant Crypto-to-Fiat Conversion: Real-time conversion of crypto to fiat currency, allowing instant purchase with crypto assets at millions of VISA-accepting stores
- A Wide Range of Cryptocurrencies: KuCard supports 54 cryptocurrencies (KCS, USDT, USDC, BTC, ETH, XRP and more) and 1 fiat currency (EUR)
- Google Pay & Apple Pay: Connect KuCard to Apple Pay and Google Pay, enjoying seamless payment experience
- Exclusive Rewards & Referral Program: Exclusive rewards including cashback on purchases and discounts at partner establishments; referral program allows user to earn rewards by inviting new users to join and complete transactions
- Support Multiple Virtual and Physical Cards: Users can manage multiple cards seamlessly, enhancing convenience and accessibility
KuCoin Web3
- One-Click Switch: Seamlessly switch between KuCoin Exchange and Web3 wallets
- Focus on Emerging Markets: Discover the next big opportunity and find the hidden crypto gems
- Unified Multi-Chain Access: Explore Bitcoin, Ethereum, Solana, Polygon, Arbitrum and other networks from a single platform
- World-Class Security: Fully self-custodial, combines biometric authentication and encryption and cloud-backup technology
Press Releases
2024
4 Dec 2024 | A Glimpse into the Future with KuCoin at VTIS 2024
21 Nov 2024 | KuCoin Partners with Dubai Sports Council for the Open Padel Cup for Government Institutions
24 Oct 2024 | KuCoin Managing Director Alicia Kao Highlights Crypto Education at Blockchain Life 2024
20 Sep 2024 | KuCoin's Alicia Kao Shares Insights on How AI is Accelerating Mass Crypto Adoption at TOKEN2049 Singapore
19 Sep 2024 | KuCoin's Alicia Kao Shares Insights on How AI is Accelerating Mass Crypto Adoption at TOKEN2049 Singapore
15 Sep 2024 | KuCoin Cares Extends up to 10,000 KCS Humanitarian Aid to Typhoon Yagi Victims in Vietnam
14 Sep 2024 | KuCoin Cares Extends up to 10,000 KCS Humanitarian Aid to Typhoon Yagi Victims in Vietnam
5 Sep 2024 | KuCoin Commemorates International Day of Charity with a Commitment to Community Welfare
14 Aug 2024 | KuCoin Türkiye Appoints New Deputy General Manager, Announces Grand Sponsorship of Istanbul Blockchain Week
14 Aug 2024 | KuCoin Ventures Powered Code Summer Hackathon with $50K Prize Pool at The Open Summit in Taipei
7 Aug 2024 | KuCoin Announces Strategic Partnership with Web3 Group EVG to Accelerate Community Growth and Crypto Adoption
30 Jul 2024 | Earn Free Tokens with KuCoin's Latest Offering: GemSlot
19 Jul 2024 | KuCoin Introduces Omnibus Account Structure to Enhance Liquidity for Brokerage Partners
18 Jul 2024 | KuCoin 2024 H1 Report: Achieving Milestones with Over 34 Million Users and Leading with Compliance
10 Jul 2024 | Binance, KuCoin and Bybit Lead the Charts as Top Regulated CEXs in TokenInsight Report
5 Jul 2024 | KuCard Expands to Support Multiple Virtual and Physical Cards, Enhancing User Convenience and Accessibility
13 Jun 2024 | KuCoin Research Report Highlights Crypto Market Surge in May with AUM for BTC ETF Rebounded to $60 Bn Mark
29 May 2024 | KuCoin Ventures Announces Strategic Investment in FantaGoal to Revolutionize the Web3 Gaming Experience
20 May 2024 | KuCoin Ventures Announces Strategic Investments in ELFi Protocol to Enhance Derivatives Trading Experience
16 May 2024 | Embracing a Brighter Future: KuCoin's Compliance Initiative and Temporary Pause on P2P Nigerian Naira (NGN) Services
13 May 2024 | KuCoin Research Report Reveals: $1 Billion in Financing and Rising Stablecoin Issuance Amid Market Fluctuations
30 Apr 2024 | KuCoin Campus Survey Reveals: 88% of Participants Eager to Build Careers in Blockchain
18 Apr 2024 | KuCoin Reports Exceptional Growth in Q1 2024, Spot Trading Volume Jumps 121.85%, MENA Leads with 263.91% Surge
27 Mar 2024 | KuCoin's Head of Key Account Discusses the Fusion of Decentralized Finance and Traditional Banking at WOW Summit 2024
7 Mar 2024 | KuCoin Unveils Account-Bound Tokens (KABT) with Reward Missions on Mocaverse and Halo Wallet
19 Feb 2024 | KuCoin Ventures Announces Strategic Investment in Crystal Fun, Elevating the Future of Web3 Gaming
16 Feb 2024 | KuCoin, Mocaverse and Halo Wallet Forge Strategic Partnership to Build Interconnected Ecosystems in Web3 World
1 Feb 2024 | KuCoin Lights Up Africa: 100 Reading Lamps Delivered to Students at Cornelia Connelly College
19 Jan 2024 | KuCoin Highlights Its Focuses on Product Innovation Driving Retail and Institutional Adoption in World Crypto Forum in Davos
15 Jan 2024 | KuCoin Labs Announces Its Strategic Partnership with ETGM to Drive Advancements in the BTC Ecosystem
8 Jan 2024 | KuCoin Upgrades VIP Program with Exclusive Benefits and Curated Features to Provide Elite Experience
2023
18 Dec 2023 | KuCoin's Alicia Kao Champions Global Collaboration and Positive Outlook for the Crypto Industry at Taipei Blockchain Week
14 Dec 2023 | KuCoin Research Releases Inaugural Report Highlighting Historic Stablecoin Inflow and Bullish Sentiment
11 Dec 2023 | KuCoin Labs Invests in Dovi, a Bitcoin L2 Solution, to Further Advance the Development of BTC Ecosystem
1 Dec 2023 | KuCoin Ventures Announces Partnership with TON Foundation, Provides Grant to Support TON Ecosystem
21 Nov 2023 | KuCoin Unveils KuCard, A Visa Crypto Card Empowering the Future of Payment
31 Oct 2023 | KuCoin's Survey Report Reveals Insights into UAE's Role as a Crypto Hub, With 72% Preference in Bitcoin Investment
19 Oct 2023 | KuCoin Launches Futures 2.0, Upgrading Futures Trading Experience With Brand-New Features
16 Oct 2023 | KuCoin Launches Pre-Market Trading, First in the Industry OTC Product
25 Sep 2023 | KuCoin Breaks 30 Million Users as the Exchange Celebrates Its 6th Anniversary
14 Sep 2023 | Alicia Kao, Managing Director of KuCoin: Self-Regulation Will Bring Sustainable Development
31 Aug 2023 |KuCoin's Crypto Report Reveals 12% Increase of Turkey Crypto Investors in The Past 1.5 Years
13 Jul 2023 | KuCoin's 2023 H1 Review: Sustaining Robust Growth With 29 Million Users
29 Jun 2023 | Crypto Goes Mainstream in Germany: 28% of Gen Z Crypto Users Utilize Digital Currencies for Payments |
28 Jun 2023 | KuCoin Introduces Compulsory KYC in Move to Embrace Regulation
19 Jun 2023 | KuCoin Dorian Vincileoni, collaboration between CEX and DEX will boost Web3 at Proof Of Talk Conference
25 May 2023 | KuCoin Survey Reveals 59% of Crypto Users Eager for AI Advancements in Blockchain and Trading, Highlights Generational Trends
15 May 2023 | KuCoin Pool Introduces Litecoin and Dogecoin Mining Services with Zero-Fee Promotion and an Exclusive AMA Event
20 Apr 2023 | KuCoin Breaks into the Top 50 Ranking on the 2023 Hurun Global Unicorn List
14 Apr 2023 | KuCoin Selects SUI Token as 25th Spotlight Token, Driving Web3 Infrastructure Innovation
13 Apr 2023 | The Bull Market May Come Due to BTC Halving, Says KuCoin Head of MENA Business Development at Istanbul Fintech Week 2023.
02 Apr 2023 | Halo Wallet Emerges as the Ultimate SocialFi Ecosystem With a Fresh Round of Funding and Rebranding From KuCoin Wallet
30 Mar 2023 | KuCoin Pool Launches Cloud Mining Partner Recruitment Program
09 Mar 2023 | KuCoin Enters Strategic Partnership with Octo, a Play-to-Earn Web2 & Web3 Platform with 3 Million Users
09 Mar 2023 | KuCoin Survey Reveals Women Prefer Long-Term Crypto Investments and Are Interested in AI-Related Crypto Projects
02 Mar 2023 | KuCoin Highlights The Potential of Crypto Philanthropy at Dubai Blockchain Life 2023
28 Feb 2023 | KuCoin Announces Its Arbitrum Ecosystem Listing Carnival, Showing Full Supports for Arbitrum Ecosystem
20 Jan 2023 | KuCoin Launches New Anti-Fraud Suite to Strengthen Security
19 Jan 2023 | KuCoin Thrives Despite Crypto Winter: Annual Review of 2022
2022
20 Dec 2022 | KuCoin Labs Launches Incubation Program to Accelerate Builders
12 Dec 2022 | Mazars Releases KuCoin’s Verification PoR Report, Concluded That BTC, ETH, USDT and USDC Reserves Are Overcollateralized
05 Dec 2022 | KuCoin Engages Mazars to Conduct Third-Party PoR Verification Procedures
17 Nov 2022 | KuCoin Report: 48% of Crypto Investor Football Fans Set to Trade Fan Tokens During FIFA World Cup 2022
01 Nov 2022 | KuCoin Wallet Announced the Launch of Chrome Extension Officially
14 Oct 2022 | KuCoin Wallet Announces Official Strategic Partnership With Polygon (MATIC)
27 Sep 2022 | KuCoin Celebrates 5th Anniversary, Announces Expansion Plans and Commemorative Events
26 Sep 2022 | Lou Yu, Head of KuCoin Labs, to Speak About Web3 Incubation in Emerging Markets at Token 2049
20 Sep 2022 | KuCoin Opens In-depth Strategic Cooperation with Dmail Network, the Next-generation Web 3.0-based Collaborative Platform.
19 Sep 2022 | KuCoin Integrates Legend Trading for a Smooth Fiat On-Ramps Payment Experience with Zero Fees
16 Sep 2022 | KuCoin Labs Enriches NFT Ecosystem by Incubating NFT Liquidity Solution BidShop.io
15 Sep 2022 | KCC Launches its First Major event - Beowulf to Boost KuCoin Web3 Ecosystem
08 Sep 2022 | KuCoin Partners with Talos, Facilitating Digital Asset Trading Tech Market Adoption
07 Sep 2022 | KuCoin Futures Breaks Into the Top 5 List of Global Futures Exchanges
01 Sep 2022 | “Triple First” — KuCoin Becomes First CEX to Launch ETH Merge-Related Events
31 Aug 2022 | KuCoin Wallet Adds Native Swap Function To Give Users The Lowest Exchange Fees
25 Aug 2022 | KuCoin Pool Celebrates 1st Anniversary with Its Hashrate Breaking New Record
23 Aug 2022 | KuCoin Into The Cryptoverse India Report Reveals Optimistic Prospects For Market Growth
11 Aug 2022 | KuCoin Wallet Integrates 1inch For Implementing Native Swap Function
29 Jul 2022 | KuCoin Becomes the First Centralized Exchange to Launch NFT ETF to Support Blue-Chip NFT Investments
21 Jul 2022 | KuCoin Announces $10 Million Strategic Investment From SIG
14 Jul 2022 | KuCoin Exchange Oversteps 20 Million User Milestone, Announces Commemorative Team Battle Event
07 Jul 2022 | KuCoin Releases First Half of 2022 Results, Reports $2 Trillion Volumes and 9.75 Million New Users
28 Jun 2022 | KuCoin Exchange Launches Innovative KuCoin Wallet for Web 3 Exploration
28 Jun 2022 | KuCoin Launches EUR Trading Pairs to Make Crypto Transactions Easier for European Markets
20 Jun 2022 | KuCoin NFT Marketplace - Windvane Partners with NFT.NYC to Build A Better NFT Space
19 Jun 2022 | KuCoin Adds Brazilian Real (BRL) as the First Fiat to Support Spot Trading Pairs
30 May 2022| KuCoin Partnered with Pyth Network to Bring the Crypto Market Price On-Chain
17 May 2022| KuCoin Reports 491% YoY New Users Growth in Its Q1 2022 Review
10 May 2022| KuCoin Raises $150 Million at $10 Billion Valuation to Pioneer Exploration in Web 3.0
26 Apr 2022| PIX/TED Bank Transfer and Advcash are Now Supported on KuCoin
19 Apr 2022| KuCoin NFT Marketplace - Windvane and KuCoin Ventures Launch a $100 Million Creators Fund to Empower Web 3.0 Universe
12 Apr 2022| KuCoin‘s Into The Cryptoverse Report Reveals 35% of Nigerian Adults are Crypto Investors
04 Apr 2022| KuCoin Launches KuCoin IGO to Bring In-Game NFTs to Millions of Users
16 Mar 2022| KuCoin Labs Strategically Invests in MojitoSwap to Accelerate the Development of KCC‘s Decentralized Ecosystem
29 Mar 2022| KuCoin Co-Releases KCS Whitepaper with KCS Management Foundation, Revealing the 20 Million KCS Burn
18 Feb 2022| KuCoin Labs: Integration of Metaverse and DeFi Will Be a Major Highlight in 2022
02 Feb 2022| KuCoin Named the Best Crypto App 2022 for Enthusiasts by The Ascent
18 Jan 2022| KuCoin’s Trading Bot Product Celebrates 1st Anniversary with NFT Airdrop
24 Jan 2022| KuCoin Integrates SEPA Payments To Offer European Customers The Easiest Fiat-On-Ramp Service
2021
13 Dec 2021| KuCoin Partnered With Chainlink To Bring Chainlink Price Feeds to Its OTC Market
08 Dec 2021| KuCoin Reaches 10 Million Global Registered Users
30 Nov 2021| KuCoin Labs Q3 Industry Report Reveals Metaverse Will Challenge Internet 2.0 As Web 3.0 Rises
17 Nov 2021| KuCoin Labs Launches $100 Million Metaverse Fund To Empower Early-Stage Metaverse Projects
07 Nov 2021| KuCoin Margin Celebrates Its 2nd Anniversary With Millions of Dollars to Giveaway
02 Nov 2021| KuCoin Introduces Fiat Account To Allow USD Deposit and Crypto Purchase
25 Oct 2021| KuCoin Reports 720% YoY Volume Growth in Its Q3 2021 Review
21 Oct 2021| KuCoin Releases Social Trading Features for a Simpler and Better Trading Experience
28 Sep 2021| KuCoin Launches Crypto Black Friday to Give Away 1,000,000 USDT Worth of Prizes
24 Sep 2021| KuCoin Highlights Social Is The Key To Empower Industry Development At TechCrunch Disrupt 2021
30 Aug 2021| KuCoin User Quarterly Growth Up 1144% With Accumulated Volume Over $400 Billion
25 Aug 2021| KuCoin Pool Brings Efficient Mining and Lower Fee to Miners Globally
19 Aug 2021| KuCoin Futures Exceeds 3 Million Users on Its Second Anniversary
04 Aug 2021| KuCoin Brings Trading Bot to Web Users to Optimize Investment Methods
10 Jun 2021|Multiverse Token (AI) To Be Launched on KuCoin Win, Introducing Gaming to Token Initial Distribution
18 May 2021|KuCoin Partners With Cashaa to Combat COVID-19 Crisis in India Through Distribution of Daily Supplies
15 Apr 2021|KuCoin Labs Launches 50 Million Fund to Find The Next Crypto Gem
2020
22 Dec 2020| KuCoin lists Cashaa to aid the Rollout of its Global Banking Platform
20 Aug 2020| KuCoin Launches Decentralized Finance (DeFi) Trading Board, Accelerating Its Strategic Layout Of DeFi Ecology
20 Apr 2020|KuCoin Partners with Onchain Custodian to Get its Funds Backed by Insurance
21 Feb 2020| KuCoin Announces One-stop Exchange Solution KuCloud
22 Jan 2020 | KuCoin’s PoS Mining Platform Pool-X Launches the World’s First Liquidity Trading Market
2019
08 Jul 2019 | KuCoin Derivatives Trading Platform KuMEX Goes Live, Offering 20x Leverage Bitcoin Perpetual Contract
25 Mar 2019 | KuCoin Welcomes Swiss Blockchain Institution CV Labs and Tokengate as its Newest Global Ambassadors
22 Mar 2019 | KuCoin and BitUniverse launched the world first grid trading competition
19 Feb 2019 | KuCoin Launches Platform 2.0 with Advanced API and Various Order Types
2018
29 Nov 2018 | KuCoin and Simplex Partner to Enable Credit and Debit Card Payments for Mainstream Crypto Users
16 Nov 2018 | IDG Capital, Matrix Partners, and Neo Global Capital Invest $20 Million USD into KuCoin to Bring Cryptocurrency to the Masses
11 Sep 2018 | KuCoin Invests in Leading Australian Cryptocurrency Exchange Bitcoin Australia for Global Expansion
Media Inquiries
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